Digitalization is transforming every sector of our lives. From our economy to transportation, agriculture, and industrialization, digitization is heavily present. But how do we get the prerequisite skills to match the pace of our ever-digitalizing societies?
Yes, you guessed right, bylearning new skills. By Learning new skills we prepare for whatever dynamics the future brings.
One of the few new skills that will be required to transform the future is Digital Analytics.
Most businesses in key industries and sectors, for example, Marketing, will need new tools and software for data reporting and visualization that will help them better understand customer interactions with their businesses online.
Digital Analytics enables us to use available data to plan and take strategic decisions that will have direct impacts on our businesses. It is no wonder businesses these days are looking for highly skilled data Analysts who will collect and analyze data that will help grow their business.
Fortunately, Google Analytics, one of the well-known analytics tools owned by Google, organizes a free annual training and certification program for those interested in learning and practicing data analytics.
In today’s guide, I’m going to show you how to get Google Analytics certification for free, why you need it, and why you should learn it.
Why should you learn and take the Google Analytics certification course?
-Every business uses Analytics of a sort; meanwhile, the biggest Analytics tool in the world is Google Analytics. A certificate here will show employers you are a qualified analyst who is ready for the job market.
-To fully understand specific Google Analytics features which will aid you to visualize and report data to your employees/ employers.
-Earning a Google analytics certification automatically means you are a certified Google partner. You can be more marketable to companies looking to hire individuals with a Google partner certification badge.
-Also, what is a better way to upgrade your CV than with a Google partners certification and badge?
How to get the Google Analytics certificate 2022
Step One: sign up with Google partners.
By agreeing to sign up with Google partners, you gain exclusive access to support and training from Google. Signing up to be a partner is the only way to take the GA certification exam.
Step Two: preparing for the exam
To pass and get the google analytics certificate, you need accurate and up-to-date resources that will help you study and take the GAIQ(Google Analytics Individual Qualification). Ready for the Google Analytics certification? Here are a few resources to help you in your certification journey.
- TheGoogle Analytics Youtube channel.
- TheGoogle Analytics Mock test.
- Google Analytics case studiesto learn(success stories).
You can also check out more GAIQ learning resources on theAnalytics academypage, where you will have access to learn on:
- Google Analytics for Beginners
- Advanced Google Analytics
- Google Analytics for Power Users
- Getting Started With Google Analytics 360
Step three: Take the certification exam
Here is how to take the GAIQ exam
- VisitGoogle partnersand sign up/log in.
- Click on certifications >> see exams
- Hover on Exam details >> take the exam
- The exam will now start in your web browser
The exam will have a 90 minutes timer for you to complete; there is no way to pause the time till you complete the quiz or the time is up. Make sure you are in an area with an active internet connection.
The GAIQ exam has a total of 70 multiple choices and True and False questions. The passing score is 80 percent or higher, where you will get your Google Analytics with Google Partners badge certificate.
However, if you fail, you have to wait until seven(7) days to try again.
Is the Google Analytics certificate worth it?
The short answer is Yes. Earning a Google Analytics certificate allows you to learn in-depth Google analytics features that will be useful to your organization. You also get the opportunity to get a Google Partner badge that will help make you more marketable to businesses looking to hire Data Analysts.
Frequently Asked Questions
-Social media Analyst
-Search engine Marketer
-Digital Analyst
-Research Analyst
The Google Analytics certification is free of charge.
I would say it depends on how much time you want to put aside to learn. You can complete it as fast as 24 hours or as long as two(2) weeks. It depends on the learning routine you choose.
The Google Analytics certification is valid for 12 months. After 12 months, you have to renew the certificate again.
To download your Analytics certificate, Login toSkillshop. Select the certificate you want to download, in our case Google Analytics Individual Qualification(GAIQ).
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