Digital Marketing

Instagram growth hacks/ strategies for Business Accounts 2022

If you’re a business account on Instagram and looking for growth hacks or strategies to help create a solid brand for your small business that will help increase your followership, then this tutorial is for you.

By the end of this tutorial, you will have a fair idea of some of the tricks and tips you can use to grow your business account on Instagram. It will help you create a solid fan base for your business that will eventually turn them into buying customers.




Some Instagram growth hacks for your Business 2022

Create Engaging video content for customer

Social Media is going all video these days. Instagram & Facebook video Ads have a great reach than text and images. This shows how social media users are engaging with videos rather than text/images.

You need to create videos that will make a scrolling mobile phone user on Instagram stop by your profile to check out the post and even go ahead to engage with it. 

Image credits: Product Hunt

Your followers want to see those life-changing testimonies of how your product has helped others. This will make them connect with your brand emotionally. 

They want to know whether your business is worth following and know the value they are going to get from following your account. 

Don’t hold back those customer testimonial videos, behind the scenes from your business and user-generated content/reviews from your customers. Share those videos to show your audience how your business changed or enhanced the life of your customers.

Hop on Trending Instagram Reels Music

Check the latest trending song on Instagram reels and create videos around them. Video content is the goldmine now. You can use Instagram Reels to introduce yourself to your followers, teach your users how to use your product or service, introduce your team and share with your audience what they should expect from your page as followers. 

Image credits: Social Nation

Reels have proved to be one of the best ways to grab the attention of your followers and grow your following if your videos are engaging. 

What are the Insights saying

Regularly check your insights to identify the content your followers engage with the most and have a lot of reach. You can recreate content out of existing ones and also create more of the content that your followers love. 

Image credits: InstaBoom

Your insights will also help you identify the best days and times to post. Most importantly, be consistent with your posts. Let your followers always look forward to seeing your posts!

Which of these growth hacks are you already doing for your Instagram business page? Please share with us in the comment section.

Read Next:

Joseph Appiah-Duku

Joseph Appiah-Duku is a Digital Marketing Specialist at NALO Solutions, leveraging his IT background to excel in PPC, SEO, and content marketing. His career began in IT, but extensive training in digital marketing facilitated a seamless transition. Joseph's expertise has driven significant month-on-month increases in traffic and sign-ups at NALO Solutions. He has authored articles on SEO algorithm changes, guiding businesses in adapting to industry shifts. In addition to his writing, Joseph hosts video shows and webinars, engaging audiences and promoting NALO Solutions as a passionate brand ambassador. His commitment to the company's values and solutions is evident in all his endeavors. Outside of work, he enjoys watching sci-fi movies and learning new languages, showcasing his love for continuous learning.

Share
Published by
Joseph Appiah-Duku

Recent Posts

7 Creative Hacks to Skyrocket Your Rankings in 2024

Introduction Image Source: Freepik Conquering the ever-evolving SEO landscape can feel like deciphering a complex…

4 months ago

Looking for an SEO Edge? 7 Unorthodox Strategies for 2024

Introduction Image Source: Freepik In the ever-evolving landscape of SEO (Search Engine Optimization), staying ahead…

4 months ago

Top 10 Ghanaian Movies On Netflix 2024.

1. Taste of Sin (2023) "Taste of Sin," a production of Sami's Media and Dominion…

5 months ago

Struggling with Webinar Attendance? 7 Strategies to Get More Attendees

Introduction Image Source: Freepik Webinars offer a powerful tool for lead generation, brand awareness, and…

5 months ago

The Truth About SEO Results: How Long Does it Really Take?

Introduction Image Source: Freepik In the fast-paced world of digital marketing, patience can be a…

5 months ago

Struggling with Sales Emails? 7 Creative Hacks to Get More Results

Introduction Image Source: Freepik In today's digital age, email marketing remains a powerful tool for…

5 months ago