Truecaller has today announced the launch of its Truecaller SDK solution exclusively for the mobile web platform.
With this move, Truecaller SDK now supports all the key mobile platforms across Android, iOS, React and now mobile web, including Progressive Web App support. Developers can also access the mWeb SDK from Truecaller’s global developer portal.
Mobile web based experiences on smart phones are proving to be the first point of discovery for users trying to access products and services online, across emerging markets like India and Africa.
One of the most difficult challenges in these markets has been to on-board users using email or other modes and getting verified using the inefficient OTP process. This SDK solution on mobile web is built to simplify this process for developers through its OTP-less, and free to use phone number based verification solution; allowing their users to securely access services using their Truecaller credentials.
This ensures there are reduced barriers along with fewer user drop offs and resulting in increased growth in verified users that contributes to minimized business risks for the developer.
Sharing more light on the launch, Truecaller Developer Platform & Relations Global Head, Priyam Bose said their vision has always been to enable the developer community by providing them with solutions that help them to build user focused, trust based and growth-oriented products.
In addition, user onboarding and verification continues to be one of the critical use cases for developers as it is crucial in creating a first impression for their users in terms of building a seamless and secure product experience.
“On an average, developers in growth markets are starting to see anywhere between 40%-60% of their users now coming from mobile web, giving us more reasons to launch our Truecaller SDK solution for mobile Web interfaces.”
Priyam Bose, Developer Platform & Solution Global Head, Truecaller
The introduction of Truecaller SDK for web adds to the philosophy of building and solving problems at scale for users and developers globally with value-driven functionalities.
The mobile web platform can be used to fulfill use cases such as mobile number based signup, login, checkout, verification, and more such touch-points across the user journey.
Edward Kyei Frimpong-Mybeeponline
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